Artificial intelligence (AI) is one of the hottest topics in today’s time, taking over the headlines and the hooks!
And just like any other industry, this booming technology is also rapidly transforming the travel industry, from the way travellers plan and book trips to how industry stakeholders manage expenses and customer service. Backend, or frontend, AI-powered travel management solutions are taking the travel and tourism industry to a completely different level.
Let’s explore the use of AI in travel industry, one use case at a time.
The Scenario of AI and Travel
Future of AI in Travel Management
AI is still in its early stages of development, but it has the potential to revolutionize travel management. In the future, we can expect to see AI-powered travel management solutions that can:
Predict traveler preferences and generate personalized AI travel recommendations
Automate all aspects of travel planning and booking, including flights, hotels, rental cars, and activities and including travel
Provide real-time travel updates and assistance
Optimize travel budgets and reduce costs
Enhance the employee travel experience through personalized service and convenience
The Effect on Workers
If it is about whether will AI replace people working in travel, for say, travel agents, the answer will be no – AI is not likely to replace travel agents entirely. However, AI-powered travel management solutions can automate many of the tasks that travel agents traditionally perform, such as booking flights and hotels. This means that travel agents will be able to focus on more consultative tasks, such as helping clients to plan complex itineraries and resolve travel issues.
Emerging technologies in Open AI like ChatGPT are also believed to take over the role of a travel agent. Though ChatGPT is a powerful language model that can be used to generate text, translate languages, and answer questions in an informative way, it is not yet capable of performing all of the tasks that a travel agent can perform. For example, ChatGPT cannot book flights and hotels on your behalf.
However, ChatGPT can be used to generate personalized travel recommendations and answer questions about travel destinations. For example, you could ask ChatGPT to recommend hotels in a particular city or suggest activities based on your interests.
6 Use Cases of AI in Tourism Industry
1. Importance of AI in Travel Management
Mostly medium and large-sized companies in the AI travel industry hire back office operations management company to take care of their needs related to travel management. However, with the help of AI, this need can be diminished to a certain level. Some of the ways include:
Reduce Travel Costs
AI-powered travel management solutions can help businesses to negotiate better rates with travel suppliers and identify opportunities to save money on travel expenses.
Improve Employee Productivity
AI can automate many of the time-consuming tasks involved in travel planning and booking, freeing employees to focus on more strategic work.
Enhance the Employee Travel Experience
AI can provide employees with personalized travel recommendations and instant customer support, making their travel experience more enjoyable and seamless.
2. AI and Travel Planning and AI Travel Booking
AI-powered travel tools can help travelers to find the best deals on flights, hotels, and activities, which can lead to significant cost savings. AI can also help travelers to plan more efficient and enjoyable trips, by providing personalized recommendations and suggestions based on their interests, budget, and time constraints. Additionally, AI can provide travelers with the support they need to have a smooth and hassle-free travel experience, by answering questions, resolving issues, and providing real-time updates and assistance.
An example of AI travel planning includes using prompts like “free things to do in X” on ChatGPT to travel on a budget.
Personalized Recommendations
AI can analyze traveler preferences, such as travel history, budget, and interests, to generate personalized recommendations for flights, hotels, and activities.
Instant Customer Support
AI-powered chatbots and AI travel assistant can provide travelers with instant customer support, such as answering questions, booking flights, and resolving travel issues.
3. AI in Pre-Trip Planning
AI can make pre-trip planning easier and more effective, leading to reduced travel stress, improved travel safety, and an enhanced travel experience.
By analyzing large datasets and providing personalized recommendations, AI can help travelers to make informed decisions about their trips. For example, AI can help travelers to choose the best flights, hotels, and activities based on their interests, budget, and time constraints. AI can also provide travelers with important safety information, such as travel advisories and contact information for local embassies and consulates.
In addition, AI can help travelers to discover new places and experiences that they might not have found on their own. For example, AI can recommend hidden gems, local attractions, and off-the-beaten-path destinations. By providing travelers with a wealth of information and options, AI can help them to create truly unique and memorable travel experiences.
AI can streamline expense management by automating expense tracking and reporting. For example, an AI-powered travel management solution could automatically scan employee expense receipts and extract the relevant information, such as the amount spent, date, and vendor. The solution could then generate expense reports for each employee or department, which could be submitted to the finance department for approval.
5. AI in Schedule Management
AI in schedule management is beneficial for both the companies and the individuals. It can reduce the time and effort required to create and maintain schedules. AI can automate many of the tasks involved in schedule management, such as data entry, conflict detection, and schedule optimization.
Apart from this, it can also help in:
Improving the accuracy and efficiency of schedules and reducing errors in schedule creation and ensure that schedules are feasible and efficient.
Make schedules more responsive to changes by making it quick and easy to update schedules in response to changes in demand, resource availability, or other factors.
AI in Customer Service
AI can provide more sophisticated customer service tools that will be integrated on websites. For example, AI-powered chatbots can answer customer questions, resolve travel issues, and provide personalized travel recommendations.
AI can also be used to analyze customer feedback and identify areas where customer service can be improved. For example, an AI-powered travel management solution could analyze customer reviews of hotels to identify common complaints. The solution could then provide feedback to the hotels so that they can address the customer concerns.
Summing Up…
AI in the travel industry is one of the most powerful examples of AI travel technology-led transformation. AI-powered travel management solutions can help businesses of all sizes to declutter their back office, reduce costs and improve employee and individual experiences in the industry.